Showing posts with label sale. Show all posts
Showing posts with label sale. Show all posts

Wednesday, January 23, 2019

Sale at the Interchange



Ikea's big winter sale was mainly a pretext for a trip to the Poleg interchange zone  located south-east of the central city of Netanya.

The coastal route leading to the interchange, passes by some notable places: Levinsky college of education, Cinema City Glilot, high-tech zone with Microsoft's imposing building, 'Gaash' mineral springs Spa, Wingate  physical education institute and other.

The weather was wonderful!  Warm and sunny. I could hardly stay indoors on such a beautiful day.  On approaching Ikea, I  felt caressed by a very gentle breeze coming from the sea. (The latter is  not too close;  good thing, as it's winter  and easy to catch a nasty cold from the encounter with the Mediterranean).

Before entering the store, I like to take the time and contemplate the palm trees and the flags. I do so from under an adorable, slightly distant tree overlooking the Ikea complex.


tree overlooking Ikea complex

'Poleg' is a major central interchange leading north, and Ikea store is adjacent to it.  Every year the  area gets some new comercial companies added , becoming crowded, and somehow unesthetical. According to  economic articles, Ikea, with its beautiful blue/yellow colored complex is considered  key factor in the development of the  vast industrial-commerce area by the Poleg interchange. It certainly attracts a lot of customers.

There are some well-known firms (Ace, Office Depot, Auto Depot..) and less known firms and shops here, as well as bank,supermarket, and institutions.
I was rather surprised to see also the one and only popular "dollar store" Max, in a huge building ( huge, certainly compared to its branches in the city).


column with part of the business' names on it

Max  "dollar store"

Acostel, Optical center, H&O, Fox, WeShoes, Superfarm, Supermarket

Red  'Sale'  posters were greetting customers  not only at Ikea but also at some fashion stores. 


red Sale posters at Ikea

Sale posters at a fashion store

At Ikea, I intended to buy a certain new light fixture to replace an old one, but I was told the last one got sold out shortly before my arrival at the store. Pity. I might try my luck at another Ikea store (this one is the closest to my hometown). 
I didn't come home empty-handed though;  bought some trivial, things like a door entrance mat, some glass / metal candle holders, AA alkaline batteries, and a few other small items.

Inside the store - a festival of consumerism.; no other phrase would describe that better. And, of course, no one dares leave the place without sampling some swedish meat balls, soup in a bread bowl, salmon delicacies, and other swedish specialties at the store's cafe-restaurant section.  


When I leave Ikea, I take another look at the palm trees and flags, but this time from across the Exit direction.